Private Label Rights content is incredible for all Internet marketers and business owners in general. It’s content that’s nearly ready to go for you but that you don’t have to create completely from scratch. It’s the perfect meet-in-the-middle type of content.
As you’re likely well aware, one of the best ways to generate an income online is to sell information. You can sell ebooks, products, courses, videos, and a mixture of all of the above. You can create full membership sites and coaching programs and create an entire empire all out of content and information.
That’s exciting and enticing – until you think of the fact that you have to create all of the content yourself. Who has the time for that? Who has the ability to do all of that with everything else you have going on?
Well, let’s go back to PLR – the perfect type of content you don’t have to create completely from scratch. We’re going to talk about ways you can generate an income by buying PLR content– content that other people write and sell as PLR – and transforming it into your own information product empire.
The Basics of Generating an Income by Transforming PLR Content
When people write PLR content and sell it to you, they’re doing so with the full knowledge and even the hope that you’ll take that content, transform it, and earn far, far more with it than you paid for it. They know that if you earn money with their content, you’ll return to them over and over again. What’s good for your business is good for their business.
You have to find good PLR content providers, of course. You also have to find a good topic in the first place. Just as you would if you were writing all of the content in your information product business 100% from scratch, you need to make sure it’s always what your audience needs and wants and is willing to pay for. The quality has to be there, the desire and desperation has to be there, and the dollars have to be there.
When you get PLR content, it might come in the form of articles or ebooks or reports. You’ll take a look at your rights and see what you can do with it– what you can transform it into– beyond that. Hopefully, you can mold it into whatever you need and want to mold it into.
You’ll then take that raw content and turn it into something that will really resonate with your audience. It might be the case that it’s already really close to being exactly what they need and want– already pretty much ready to go. Or it might be that you use it as basically an outline and transform it from there. It will be a case-by-case basis when it comes to PLR. It will also depend on what your rights are.
Sometimes, you’ll use PLR content to help you build a list– the foundation of any solid, income-generating business. Sometimes, you’ll use PLR content to outright generate an income. You’ll transform it into a salable ebook or product or put it into a membership site.
Choosing High Quality PLR Content
There’s a lot of crud out there in the world of PLR. That’s something I want to warn you about. It’s easy to get wide eyed and salivate once you see some of the PLR prices out there, thinking you’re really going to get away with something great because you can get so much content for $1 or something like that.
Unfortunately, so much of it is so bad that it’s really worth nothing, and it’s certainly not worth your time. You’ll spend so much time trying to turn it into something that you may as well have started from scratch and you would have been much better off.
Do yourself a favor and do your research ahead of time. Only buy from those you know are high quality content providers. Tiffany Dow and Alice Seba are high quality PLR providers, for example. There are many others out there– you have to find them, read reviews and ask for recommendations. Read samples and find what you’re looking for.
Make sure that the rights you’re buying are in line with what you need and want for your business.
By the way, product creators and Internet marketers sometimes decide to sell rights to their products with PLR, even if they aren’t typically “PLR” sellers. This can be a really good deal and I’ve picked up rights to products like this many times and have earned good money transforming those products. Do your research and have a plan in mind for the PLR you buy– that’s always key.
Generating an Income Building List Funnels with PLR Content
PLR is great for building a list with. You can use PLR content as a way of generating traffic. You can also use the PLR content you buy to give away as list building freebies.
You know how important is is to generate an email list. So, use PLR content to set up highly targeted list building funnels in your niche.
There are even PLR Autoresponder series out there that can help you get started on that end of things.
Transforming PLR Content into Paid Ebooks
You can use PLR content and turn it into paid ebooks that you can sell. People are willing to pay to learn information or solve a problem they have. You can use PLR as the basis for your own ebook product. You don’t have to write it all from scratch– find a great source for PLR and save yourself from having to do a lot of the research and writing yourself.
Transforming Written Content into Video Products
Sometimes, you’ll buy PLR content that’s written and use it as a jumping off point to turn it into something else altogether. You’ll use the ideas and research and totally transform it.
Why not record PLR content into the form of a video product or course? That’s something that can really set your content apart and even give it a higher value, netting you more income.
Transforming PLR Content into Membership Content
If you run a membership site or you’d like to, then you’re always looking for ways to add more value for your members. Buying and modifying PLR is a great way to do that.
You add PLR content to your site, saving you a lot of time and making your members happy because they’re getting the information they need and want.
The time you save on creating content totally from scratch frees you up to do even more things to make your membership site great– and everyone wins.
Earning Great Money with PLR Content
I hope you now have some great ideas for all the things you can do with PLR content. Start to brainstorm how using PLR can fit into your business. As long as you find a source for high quality PLR and you use it in a way that’s within the rights of the content, the sky is the limit.
You can save yourself a lot of time and energy over having to completely research, plan, and write from scratch. You can even transform the content into multiple different formats, squeezing even more money out of the same or similar information.
Put your plan into place and generating a fantastic income with Private Label Rights content– I think you’re going to have fun with this and have a healthier bank account for it.